Aug. 5, 2010 (Business Wire) — Tootie Pie Company, Inc. (OTCBB:TOOT) announced its participation as a sponsor for the upcoming Clint Black concert at Mi Casa Restaurant & Cantina on August 14, 2010, in San Antonio, TX.

“Clint Black is a well established country & western star and we are happy to participate in this event with our good friends at Mi Casa Tamales,” said Don Merrill, President & CEO.

“This is another example of how the better restaurant operators can benefit from not only serving our pies, but by branding them as Tootie Pies. Tootie Pie is the kind of name that customers and wait staff respond to because it is real, it is fun and most importantly, customers love them!” added Merrill.

Mi Casa Restaurant & Cantina, home of the “Texas Size Tamale,” is a family friendly venue on 3 acres where customers can sit outside under the trees, listen to live music and share a Tootie Pie, family style, while their kids play on the large play area and sport court.

About Tootie Pie Co.

Tootie Pie Company bakes and sells high-quality, handmade pies through three basic sales channels: retail, corporate and wholesale. The retail segment serves individual customers through sales in its Tootie Pie Gourmet Cafés, in-store sales, orders via telephone and internet on the Company’s website. The corporate segment serves businesses that purchase pies as a way to promote their company through client and employee appreciation programs. The wholesale segment is made up of national and regional broad line grocery and foodservice distributors who purchase pies and then resell them through their respective sales distribution channels. Tootie Pie Company is a public company traded on the NASDAQ OTC market under the symbol “TOOT.” For additional information or to receive correspondence from Tootie Pie Company, please visit www.tootiepieco.com.

Forward-Looking Statements

This press release may contain forward-looking statements. The words “believe,” “expect,” “should,” “intend,” “estimate,” and “projects,” variations of such words and similar expressions identify forward-looking statements, but their absence does not mean that a statement is not a forward-looking statement. These forward-looking statements are based upon the Company’s current expectations and are subject to a number of risks, uncertainties and assumptions. The Company undertakes no obligation to update any forward-looking statements, whether as a result of new information, future events or otherwise. Among the important factors that could cause actual results to differ significantly from those expressed or implied by such forward-looking statements are risks that are detailed in the Company’s filings, which are on file with the U.S. Securities and Exchange Commission (SEC).

Source: Business Wire (August 5, 2010 – 9:30 AM EDT)